Every two years, during the Salone del Gusto, the Training Center helps coffee lovers discover all of the sensory characteristics of this beverage. It is a journey that starts with a taste of individual coffee origins, continues with the various methods of preparation, and ends with the discovery of coffee-based recipes. Lavazza-style tradition and innovation.
Ethiopian Kafa Coffee, the first coffee in history
A sensory journey to discover the coffee road.
A sensory journey that starts in the heart of Ethiopia, in the Kafa region, where it all began, and retraces the historic steps of the spreading of coffee growing.
Exploring sustainability through the aroma of the ¡Tierra! blends.
The story of ¡Tierra! Richer than ever in terms of flavour and stories thanks to the tastings of origins and different blends, ¡Tierra! can be prepared using a traditional Italian mocha coffee pot or the espresso method.
Exploring the history of coffee through European and American traditions, from preparation to drinking: in many countries the coffee break is an indispensable ritual, which brings people together and encourages them to socialise.